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BMW AG
2016 North American International Auto Show

For over ten years and running BMW AG has called on us to help showcase their ultimate driving machines at the North American International Auto Show. We knew from day one that delivering on the superior BMW standard calls for a sense of partnership that went beyond the typical client/supplier relationship. Working closely with an international team of BMW engineers and designers, we created a head-turning 20,000 square foot exhibit space designed to dramatically frame and enhance the captivating new BMW vehicles.

Needless to say, we also made sure it could handle a lot of foot traffic.

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