“I feel like I’m stepping into a big idea just coming to life.”
That’s the design intent behind the space we created for Delphi at the Automotive Aftermarket Products Expo (AAPEX) show in Las Vegas. The organic flow of translucent extruded panels is meant to capture the ethereal aspects of thought that goes into products that are very solid and real. Visitors explored and interacted with inviting touch screen displays and videos telling the Delphi story. Also featured was a centrally positioned “genius bar”, a comfortable lounge area, and several private meeting rooms, all reinforcing the living idea theme. Some of the automobile aftermarket’s best minds are at Delphi, and here was a chance to get inside them. Literally.